影石 Senior Product Marketing Manager
任职要求
Requirements: • BSc/BA in Marketing, Science, Engineering or similar field • Over 5 years of experience in GTM strategies or Product Marketing within the consumer electronics industry. • Sport/=Videography/tech enthusiast • Excellent communication and interp…
工作职责
Responsibilities: • Work closely with product center and marketing center to develop positioning, go-to-market strategy and launch materials of new products, and optimize existing product lines based on customer feedback • Analyze potential vertical markets, determine product/market fit, and propose top selling points customized to each vertical market • Implement new launches, maintain growth in pillar products • Collect and analyze consumer and market insights and competition strategies to make recommendations to management.
Product Strategy & Development • Lead the development of AI-driven product strategies to drive NBS AI penetration • Identify growth opportunities across seller segments and lifecycle stages • Design and implement AI solutions that enhance seller success metrics and operational efficiency • Drive efficiency and productivity of seller recruitment, account management or go-to-market activities • Lead continuous product optimization based on user feedback Technical Leadership • Partner with data science and engineering teams to develop and implement AI/ML solutions • Define clear technical requirements and success metrics for AI-powered features • Oversee development cycles and ensure successful deployment of solutions • Drive data-informed decision making across product initiatives Stakeholder Management • Lead cross-functional collaboration between central product and program management teams, technical teams, business stakeholders, and external partners • Drive effective communication of product strategy, roadmap, and impact analysis to leadership • Manage change initiatives and stakeholder alignment across CN team and MP teams
Product Strategy & Development • Lead the development of AI-driven product strategies to drive NBS AI penetration • Identify growth opportunities across seller segments and lifecycle stages • Design and implement AI solutions that enhance seller success metrics and operational efficiency • Drive efficiency and productivity of seller recruitment, account management or go-to-market activities • Lead continuous product optimization based on user feedback Technical Leadership • Partner with data science and engineering teams to develop and implement AI/ML solutions • Define clear technical requirements and success metrics for AI-powered features • Oversee development cycles and ensure successful deployment of solutions • Drive data-informed decision making across product initiatives Stakeholder Management • Lead cross-functional collaboration between central product and program management teams, technical teams, business stakeholders, and external partners • Drive effective communication of product strategy, roadmap, and impact analysis to leadership • Manage change initiatives and stakeholder alignment across CN team and MP teams
1. Deliver and build Seller economic insights and be a single-thread owner to drive strategic programs for Haul business 2. Facilitate business discussions with in-depth data-driven insights to drive Seller growth and experience 3. Identify global Selling partner experience gaps and influence cross-functional stakeholders for continuous improvement or new opportunities. 4. Deliver business results via owned products and initiatives
* Identify opportunities across the Global Selling Seller segments and lifecycle, define product strategy and proposition, build up new products/services to help seller growth and AM’s workflow optimization, and continuously drive product success post launch. * Clearly define and communicate product requirements, collaborate with and earn trust from internal stakeholders and external partners, and design and align system solutions. * Work with technology teams to develop products, resolve issues and manage development cycles * Manage stakeholder and leadership communications including problem statement and analysis, product solution review, business/impact review, budget/HC planning, stakeholder change management, etc.