影石Senior Partnership Marketing Manager
任职要求
基本条件 ・Bachelor's degree or higher, with at least 5 years of professional experience. ・Proven BD experience with successful cases in relevant industries. ・Deep understanding of Japanese market trends, competitive landscape, and customer needs. ・Ability to derive actionable insights from data to shape strategies. ・Strong interpersonal and negotiation skills to foster pa…
工作职责
・Identify and establish collaborations with brands, IPs, and organizations that align with Insta360’s mission and appeal in the Japanese market. ・Conceptualize and implement innovative marketing campaigns, both online and offline, to enhance product visibility and engagement. ・Drive initiatives that strengthen Insta360’s market presence and brand influence in Japan. ・Work closely with internal teams, including sales and CS, to ensure cohesive execution of campaigns and strategies. ・Analyze trends, customer behavior, and competitors to inform partnership and campaign strategies.
- Sets the annual partnerships road map to scale business and brand growth in Saudi - Manages the communication and negotiations with potential partners and existing ones to ensure partnership sustainabiility. - Tailors partneship deals - Brainstorms event themes, ideation and occasions. - Handles on-ground activation execution, prepares branding, event setup and stakeholder management to ensure top standard activations delivery. - Supports on the overall events agendas. - Managing the branding material storage, maintenance, installation and dismantling for (events, vendor branding, …etc). - Handles sourcing, production and inventory tracking of promotional giveaways - Liaises event social media coverage with the relevant teams and aligns on main content structure.
Growth Strategy & Business Performance: In partnership with the GCR Activation team and the Activation GTM Leader, you will execute Cloud & AI Platforms (CAIP) solution plays to enhance ACR performance in partnership with Solution Play GTM teams. Responsible for new pipeline creation, addressing pipeline gaps by OU/segment, and implementing global strategies relevantly for your Area/Subsidiaries, including FY26 CAIP program performance. Sales Activation: In partnership with the GCR Activation team and the Activation GTM Leader, lead end-to-end solution play field activation to win customers across the CAIP solution plays including X-CSA plays such as Agentic. Resolve blockers and influence strategic improvements through field feedback loops. Partner closely with the Solution Play GTM teams and Area GTM ICs to deliver field readiness and skilling as well as capture and share insights on customer wins/losses, compete trends, and partner feedback. Demand Generation: In partnership with the GCR Activation team and the Activation GTM Leader, align and orchestrate the execution of CAIP marketing plan with Integrated Marketing Managers (IMM), Area GTM ICs and Partner roles. Push for signal conversion to create pipe and ensure successful customer targeting events. Provide content input and shape agendas to amplify CAIP priorities. Product Leadership: Act as a strong Azure and CAIP solutions advocate by demonstrating thought leadership externally with customers and partners, and internally with Corp. Champion local needs and insights to shape global product strategy, roadmap, and readiness through structured feedback loops. Understand industry trends, challenges, and regulatory requirements. MACC + Unified Stewardship: Steward MACC by advancing acquisition strategy, expanding the scope of workloads in the MACCs, accelerating ACR via Unified, expanding Unified accounts and driving data-driven optimization. Partner strongly with GCR Activation Director and the Activation GTM Leader to drive improvement in MACC penetration significantly. Operational Excellence: Partner closely with Regional and Area Sales Excellence and Sales Operations to drive sales discipline, pipeline creation and acceleration, and MCEM orchestration. Promote consistent use of programs and investments as well as standardized services and tools in the field sales teams. Partner with Area Activation Director to drive a connected ROB that tracks end-to-end business health, aligning sales and marketing insights with Corp through VSU, IAP, and other key cadences. You will exemplify Microsoft Values, Culture, Leadership Principles and create clarity by creating a shared understanding.
Job Overview: We are seeking a results-driven Senior Strategic Partnership Manager to spearhead our efforts in fostering strategic partnerships in SEA. This role focuses on building relationships with key stakeholders in digital ecosystem, focusing mainly to drive integrated solutions for SMEs. Key Responsibilities: • Develop and implement a strategic partnership roadmap for SEA • Establish and maintain strong relationships with cross-border SMEs, understanding their needs and delivering tailored solutions including API integration. • Negotiate and finalize agreements with partners to optimize mutual value. • Collaborate closely with internal teams (Product, Marketing, Compliance) to align partnership goals with business objectives. • Analyze market trends and competitive landscapes to identify growth opportunities and potential challenges. • Monitor partnership performance, reporting key metrics and suggesting improvements to enhance impact. • Drive brand awareness, revenue and customer acquisitions through strategic partnerships.
设计和建立活动机制，包括折扣结构、促销规则和奖励系统，以最大化客户参与度和销售额。计划、实施和监控促销活动，从开始到结束，确保及时和成功的交付。与产品、供应和营销团队合作，定义并传达清晰、有吸引力的卖点，突出每个活动的价值主张。就通过活动驱动的用户生命周期价值优化提供建议。分析活动表现数据，以识别趋势、洞察和改进机会。监控和报告关键绩效指标（KPIs）和指标，以评估活动效果。进行市场研究，了解行业趋势、竞争格局和客户偏好。管理活动预算，确保资源的成本效益分配。不断测试和优化活动策略，以最大化投资回报率（ROI）。根据需要与外部合作伙伴和供应商协调，以增强活动的覆盖面和影响力。及时了解最新的数字营销技术和最佳实践。 We are looking for a Campaign Manager to lead the planning, execution, and optimization of promotional campaigns for Partnership & Affliates Channel. You will be responsible for campaign mechanism setup, defining key selling points, building and maintaining landing pages, and managing inventory to ensure campaign success. Design and establish event mechanisms, including discount structures, promotion rules, and reward systems, to maximize customer engagement and sales.Plan, implement, and monitor promotional campaigns from inception to completion, ensuring timely and successful delivery.Work with product, supply and marketing teams to define and communicate clear, compelling selling points that highlight the value proposition of each campaign.Advise on lifetime value optimisation of users driven by campaigns. Analyze campaign performance data to identify trends, insights, and opportunities for improvement. Monitor and report on key performance indicators (KPIs) and metrics to assess campaign effectiveness.Conduct market research to stay informed about industry trends, competitive landscape, and customer preferences.Manage campaign budgets, ensuring cost-effective allocation of resources.Continuously test and refine campaign strategies to maximize return on investment (ROI)Coordinate with external partners and vendors as needed to enhance campaign reach and impact.Stay up-to-date with the latest digital marketing technologies and best practices.