腾讯Game Operation Manager
任职要求
1. 统计学、数学、计算机科学或相关领域的学士学位,海外背景优先; 2. 5年以上游戏数据分析师或相关职位经验,熟悉游戏数据分析流程和方法; 3. 精通 SQL、Python、R 等数据分析工具,并具备数据挖掘和机器学习经验; 4. 有上线项目经验,海外游戏头部产品优先,能用英文作为工作语言; 5. 具备良好的沟通能力,能够清晰有效地将数据分析结果传达给游戏团队; 6. 对游戏行业充满热情,并具备敏锐的洞察力和解决问题的能力。
工作职责
【About Level Infinite】 Level Infinite 是腾讯旗下国际游戏业务品牌,致力为全球玩家带来充满乐趣、原汁原味的游戏体验,让玩家随时随地进入游戏世界;并通过打造包容、互通、便捷的玩家社区,促进分享交流。 Level Infinite为合作工作室提供一系列支持及服务,助力其释放产品潜能。 Level Infinite发行产品包括《PUBG MOBILE》、《Goddess of Victory: NIKKE 》《Honor of King》等热门游戏,并与合作工作室联手推出了来自Fatshark的《战锤40K:暗潮》、Funcom的《沙丘:觉醒》、Inflexion Studios的《夜莺》在内多款产品。 想进一步了解Level Infinite,请访问www.levelinfinite.com,并在Twitter、Facebook、Instagram和Youtube上关注我们的官方账号。 【Job Responsibilities】 1. 深入洞察玩家行为: 分析游戏数据,识别玩家行为模式、游戏内经济、玩家流失等关键指标,并深入挖掘背后的原因和驱动因素。 2. 提供数据驱动的解决方案: 基于数据洞察,提出针对性的游戏设计、开发和运营策略,例如优化游戏玩法、调整数值平衡、设计新的活动和奖励机制等,以解决游戏面临的问题,提升玩家留存和付费率。 3. 建立数据分析体系: 建立完善的数据分析框架和流程,包括数据采集、清洗、存储、分析和可视化,并确保数据质量和分析结果的可靠性。 4. 数据可视化和汇报: 使用数据可视化工具,将复杂的数据分析结果清晰简洁地呈现给游戏团队,并撰写数据报告,为游戏决策提供数据支持。 5. 紧跟行业趋势: 持续关注游戏行业最新数据分析技术和工具,并将其应用于游戏数据分析工作中,不断提升数据分析效率和质量。 Work Location: China-Shenzhen
Analyze player data and competitor datasets to understand behavioral patterns driving current player performance. Collaborate with multiple teams at Miniclip, including Player Insights, Marketing, and Community Managers, to develop strategies that impact the successful publishing of Miniclip games. Monitor competitor activities and performance, share best practices with the Miniclip team, and drive the implementation of impactful follow-up initiatives. Based on feedback from key target users, propose feature recommendations that positively impact the player experience. Integrate internal Tencent resources to provide necessary support for Miniclip's publishing capabilities (e.g., payment processing, anti-cheating measures). Act as a liaison between Miniclip and internal Tencent teams, ensuring smooth communication and progress in collaborative efforts. Work Location: China-Shanghai | China-Shenzhen | UK-London
1. Develop and implement a comprehensive monetization strategy. Conduct market research and competitive analysis to identify industry best practices and emerging trends in game monetization. 2. Analyze player data and behavior to understand player engagement, spending habits, and churn rates. 3. Develop and test new monetization features and mechanics to optimize player engagement and revenue. 4. Work closely with the development team to ensure that monetization features are seamlessly integrated into the game. 5. Develop and manage a budget for monetization activities. 6. Track and analyze key performance indicators (KPIs) related to monetization, such as revenue, ARPU, and LTV. 7. Stay up-to-date on the latest trends in game monetization and industry best practices. 制定并实施全面的商业化策略。 进行市场调研和竞争分析,识别行业最佳实践和游戏商业化的新兴趋势。 分析玩家数据和行为,了解玩家参与度、消费习惯和流失率。 开发和测试新的商业化功能和机制,以优化玩家参与度和收入。 与开发团队密切合作,确保商业化功能无缝集成到游戏之中。 制定和管理商业化活动的预算。 跟踪和分析与商业化相关的关键绩效指标(KPI),例如收入、ARPU 和 LTV。 紧跟游戏商业化领域的最新趋势和行业最佳实践。 Work Location: China-Shenzhen
• Ensure that operations in APAC meet desired performance metrics in the region • Serve as Live Operation’s primary representative • Coordinate with game publishing teams to ensure publishing efforts match product deliveries • Create program plans with cross functional teams such as creative, architecture, operations, technical teams, and leadership • Evangelize processes and delivery methodologies to ensure we accomplish our program goals • Facilitate and manage Agile project management ceremonies and processes for large or team-of-team project teams • Organize program-level planning, communication, and team member rituals • Manage risks and issues across programs and within teams • Foster transparency and predictability by building and maintaining roadmaps for assigned programs • Maintain partner relationships, providing visibility into workstreams and maintaining partner satisfaction • Collaborate with multiple operations’ leadership to ensure that our games operate at the same or better level of quality as other regions
• Based on studio business needs, propose and implement studio day-to-day operation processes, and project-manage studio key initiatives • Support the daily management of studio leadership on studio budget planning and resource allocation • Explore methods and tools to increase the studio operation efficiency • Continuously strive to understand our players, closely monitor and analyze market trends, and develop strategies that will benefit game development and studio growth • Communicate and collaborate with internal cross-functional teams and external partners to support Riot China studio development and the publishing of Riot China studio developed games