阿里巴巴AliExpress-Content Specialist-seoul
任职要求
• Native-level fluency in Korean, exceptional editing and writing skills. • 3+ years of experience in content planning, copywriting, editing, or agencies (Experience in the IT or e-commerce industry preferred). …
工作职责
[In-App Promotion Content] • Plan and manage promotional content, including copywriting for such as event pages, banners, push notifications, and pop-ups aligned with the tone and manner of monthly campaigns . • Translate and localize English and Chinese content for in-app marketing purposes, including exclusive overseas items promotions. • Develop tailored in-app copywriting strategies based on user data analysis and market trends. • Collaborate with design, promotion, and other cross-functional teams to coordinate schedules and streamline content workflows, enhancing overall operational efficiency. • Create strategic naming plans for big promotions and new channels in-app with business objectives. [In-App User Experience Enhancement] • Be responsible for the quality of the Korean content on AliExpress app. • Develop and maintain in-app content (brand communication) guidelines to ensure the app maintains a consistent language, tone, and voice. • Support UX writing and CX writing initiatives to improve overall user experience.
Sr. Product Marketing Manager( AI/ML) Amazon Web Services , a subsidiary of Amazon.com, is seeking a talented Product Marketing Manager for driving data-driven products in the cloud computing adaption journey with Internet companies, Enterprise, Startups, and Developer communities’ area in China. This is a unique opportunity to play a key role in an exciting, industry-leading technology business. Product marketing is the critical role of acting as the Voice of the Customer to the company, communicating the product value to the market. The inherent business demand of this position is to drive customer engagement, facilitate marketing program along with the product lifecycle. The Product Marketing Manager is a not only technical but also strategic position. The position will be a key driver who can drive the data-driven services adoption of internet companies, traditional Enterprise, Startups, Developer communities’ IT environment. It means the position needs to have the ability to communicate with IT professionals, business executives, developers, IT Ops and data scientist/ data engineers. In addition, the product marketing manager needs deep understanding of cloud computing technologies, particularly database, big data, AI/ML, IoT. Since the pace of innovation of cloud computing is so quick, the person should be willing to catch up with new technologies and use-cases proactively. Role and Responsibilities • Design and Deploy the AWS Generative AI go-to-market(GTM) strategy into marketing programs to accelerate the service adoption • Drive and lead new service launch programs to strengthen AWS thought leadership and technology awareness • Developing marketing tools and campaign assets to attract new prospect and customers to generate product demands and marketing leads • Build and strengthen the influencers’ community to generate businesses in the Enterprise, Startups, and Developer communities. • Work closely with AWS service teams, Service Specialist, PR, and other marketing managers to ensure the AWS message is reaching a broad audience via events, seminars, webinars, and other GTM activities. • Build an effective evangelism content plan to drive awareness, adoption, and usage of the AWS platform. • Co-work with key persons in the appropriate partners to make new IT trend. • Travel, as necessary to execute marketing initiatives.
• Hold and articulate the vision for Trust & Safety at Supercell: Ensure that safety, fairness, and player well-being remain at the core of our social experiences. Hold and articulate the vision for Trust & Safety at Supercell • Lead: Foster a culture where senior subject matter experts, developers, and operators thrive, and help the team align around shared goals that will have the greatest impact for our players. Lead • Drive operational excellence: Ensure smooth day-to-day functioning of Trust & Safety across the program, data, operations, and development sub-cells. Drive operational excellence: • Drive strategic alignment: Lead the development of clear, ambitious, and achievable objectives for the team, and create space for the team to define the best paths toward achieving them. Drive strategic alignment • Champion the smart use of technology and AI: Help the team explore, evaluate, and implement new technical approaches to improve detection, prevention, and player experience. Champion the smart use of technology and AI • Be a partner and connector: Work closely with Player Care, “Heads Of” games, and other partners across Supercell to ensure we support the most social experiences in a way that cares for the safety of our players. Be a partner and connector • Be a confident and calming presence: The work is challenging and sometimes emotionally charged, the Lead must be a stabilizing presence at all times. Be a confident and calming presence: • Elevate external awareness and internal alignment: Highlight emerging risks, newsworthy events, and strategic recommendations to internal stakeholders, while also contributing to industry discussions on best practices. Elevate external awareness and internal alignment • Invest in growth and learning: Coach and support team members to broaden their expertise in safety, wellness, regulation, technology, and research, helping them stay ahead of evolving challenges. Invest in growth and learning • Measure and improve: Oversee reporting on effectiveness, quality, and impact, and ensure insights from data and operations inform continuous improvement. Measure and improve • Remove barriers: Surface and resolve roadblocks that prevent the team from doing their best work, and advocate for the resources and support they need. Remove barriers
1、Production of popular content: design the naming of the marketing zone and corresponding marketing promotional copy, design timely marketing language such as "half-hour delivery" 2、Data Operations: Monitor CTR changes caused by different copywriting content 3、Merchant empowerment: design corresponding single brand marketing content 4、User outreach copywriting: Write high conversion Push notifications, design a tiered outreach script, collaborate with algorithm teams to optimize push timing strategies
1. 制定并执行跨平台(Instagram、TikTok、Facebook、X、LinkedIn 等)的创意社交媒体策略,并与 Keeta 的品牌目标和理念保持一致。 2. 创作、策划和管理针对不同受众的引人入胜的内容(静态内容、视频、故事和 Reels)。 3. 规划并监督社交媒体内容日程,确保内容及时一致地交付。 4. 监控、跟踪和分析绩效指标,以提高参与度和覆盖面。 5. 与设计部门、运营团队、商家管理团队和骑手管理团队合作,支持活动、促销和产品发布。 6. 参与在线社区,回复评论/消息,并积极培养忠实粉丝。 7. 密切关注行业趋势、竞争对手动态和新兴社交媒体工具。 8. 根据需要管理外部机构。 1. Develop and execute a creative social media strategy across platforms (Instagram, TikTok, Facebook, X, LinkedIn, etc.), aligned with Keeta's brand goals and philosophy. 2. Create, curate, and manage engaging content (static content, videos, Stories, and Reels) targeted at diverse audiences. 3. Plan and oversee the social media content calendar, ensuring timely and consistent content delivery. 4. Monitor, track, and analyze performance metrics to increase engagement and reach. 5. Collaborate with the design department, operations team, merchant management team, and rider management team to support events, promotions, and product launches. 6. Participate in online communities, respond to comments/messages, and actively cultivate a loyal following. 7. Keep a close eye on industry trends, competitor activity, and emerging social media tools. 8. Manage external agencies as needed.