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美团Marketing Reporting & Analysis Manager

社招全职7年以上Keeta地点:利雅得状态:招聘

任职要求


Bachelor’s Degree or higher education in Marketing or any other related field 

Fluent in both languages English (spoken & written)

7-8 years Marketing reporting & analysis experience

Previous experience in a food delivery company is a plus.

Solid understanding of different KPI metrics that drive business growth and brand metrics success.

Strong understanding of marketing channels performance measurement metrics (digital and offline channels).

Strong analytical skills is important.

工作职责


Setting clear KPIs for the different marketing campaigns to measure ROI and campaign success with the direct reports.

Tracking brand health across different metrics that relay the brand stance within the market.

Develops daily, weekly, monthly competitive tracking report to be shared with multiple internal stakeholders.

Leads on adhoc surveys or reporting deep dive requirements to drive insights to be shared with different stakeholders.

Develops post campaigns reports to measure campaign performance vs. pre-set success metrics for all internal marketing campaigns.

Develops monthly marketing channel performance reports to be shared with head of function with strategic next steps recommendations. 

Drives strategic recommendations for upcoming campaigns that involve tactical propositions.
包括英文材料
学历+
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