美团Merchant Operations Expert
任职要求
What We Need From You 1.Over 3 years of experience in key account management, channel development, or retail management, with a solid foundation in management methodologies and practices. 2.Strong business negotiation and market expansion skills, with a keen ability to identify client and user needs and a proactive attitude toward challenges. 3.Experie…
工作职责
1. Responsible for the development and operation of regional chain brands, driving user acquisition and scale growth for assigned brands, leading the team to execute the company's sales strategies, and achieving performance targets. 2. Promote deep collaboration between regional chain brands and the platform in areas such as brand marketing, promotional activities, and user operations, enhancing the partnership and stickiness between the brands and Keeta. 3. Based on the characteristics of the food and beverage industry, develop a deep understanding of categories and brand operation models, identify business development opportunities, and formulate tactical plans covering (but not limited to) growth, marketing, user experience, and membership programs to strengthen Keeta’s influence within the industry. 4. Establish strong communication with the delivery department, acting as a bridge between brands and the platform’s delivery operations, and work collaboratively to continuously optimize the brand delivery service experience. 5. Fully leverage personal work potential, gather frontline marketing information, user feedback, and local market dynamics to provide valuable insights and references for the company's decision-making.
1. CDD/KYC Operations & Compliance - Execute end-to end Customer Due Diligence (CDD) and Know Your Customer (KYC) processes for merchants and clients, ensuring adherence to global AML/CFT regulations (e.g., FATF, local regulatory frameworks). - Conduct customer profile assessments, document verification (e.g., entity certificates, UBO identification), and ongoing periodic review etc. - Maintain audit-ready operational records and process document. 2. Operational Efficiency & Automation - Partner with Risk and LCAP Strategy teams to refine KYC/CDD standard, clear bottlenecks and optimize approval rates through data-driven adjustments. - Collaborate with Product/Tech to implement automation tools (e.g., OCR for document processing, RPA/APA for workflow triggers), reducing manual effort - Train frontline staff on CDD/KYC requirements and escalation protocols. - Implementation of Effectiveness Supervision and Inspection: - Identify, evaluate, and monitor various risks in daily business operations. - Conduct special reviews and inspections based on risk. - Timely feedback to management and business departments. Provide data-supported decision-making suggestions. - Offer effective improvement opinions and suggestions to prevent and reduce operational risks in key business and management areas.
1. 对Keeta 外卖业务商家侧运营提供数据分析和数据支持。Provide data analysis and data support for merchant-side operations of Keeta's food delivery business 2. 与业务运营团队、前线团队、数据团队等协同方紧密合作，基于商家运营的需求，产出不同业务运营场景下的指标体系和运营策略。Work closely with both internal and cross-functional teams, identify business needs and build scalable indicator systems for different operation scenarios. 3. 通过数据深度分析，和业务团队一起深入挖掘和洞察商家的需求，定位业务关键机会。Through in-depth data analysis, collaborate with the business team to deeply explore and gain insights into merchant needs, identifying key business opportunities. 4. 参与业务侧专项，对项目提供数据分析支持，推动项目的落地，并对项目结果共同负责。Participate in operation key projects, provide data analysis support for projects, promote project implementation, and share responsibility for project results.
1.PIC for UE domains in SG：Lead the implementation of all regional strategies at the country level, ensuring seamless execution across both the user and merchant sides. This involves coordinating with cross-functional teams to align local operations with regional objectives, monitoring progress, and ensuring that all regional initiatives are successfully rolled out within the country. Additionally, you will be responsible for achieving the predefined target metrics, ensuring that performance goals are met or exceeded. 2. Drive the achievement of UE（include the Coin&Game） objectives in SG. This includes developing and executing strategies to promote the adoption and utilization of LazCoin&Games , analyzing market trends, and collaborating with internal and external stakeholders to ensure the program's success. You will also be accountable for tracking performance, identifying areas for improvement, and implementing corrective actions to meet or surpass the set targets. 3. Identify and capitalize on new growth opportunities within the country. This involves conducting market research, analyzing consumer behavior, and staying updated on industry trends to uncover potential areas for expansion. You will be expected to propose innovative strategies, pilot new initiatives, and scale successful projects to drive sustainable growth and enhance the company's market position.
1. 商家侧体验策略制定：通过对商家的管理和运营，改善用户交易链路中的商家提供服务环节的交易体验，优化用户交易体验；制定商家在特殊场景的体验保障策略，保障恶劣天气、活动大促等特殊场景和极端天气下的体验保障； 2. 商家体验流程优化：设计和优化产品流程，协同BD、客服、商家、配送的有机串联改善协作效率，高效敏捷治理商家侧体验问题，迭代商家服务能力； 3. 商家治理与平台秩序构建：制定与落地商家治理策略，识别并治理违规行为，梳理并优化平台规则，提高商家合规率与平台信任感。 1. Customer Experience Strategy: Develop merchant experience strategies by optimizing merchant management and operations to improve service quality in user transaction journeys. 2. Merchant Experience Process Optimization: Streamline workflows across BD, customer experience, merchants & delivery. Quickly resolve issues & improve merchant capabilities. 3. Merchant Governance & Platform Ecosystem Building: Create and implement merchant governance frameworks to identify and address compliance violations.