美团Campaign marketing expert

工作描述

任职要求
1.Educational Background:Bachelor’s degree or higher. Experience in overseas market growth, operations, or communications is preferred.
2. Work Experience:Over 3 years of experience in user operations or integrated marketing. Experience in local O2O or e-commerce platform campaign operations is a plus.
3.International Marketing Experience:Experience in planning and operating large-scale international consumer marketing campaigns is preferred (e.g., Black Friday, Christmas, Double 11, etc.).
4. Familiar with local mainstream social/O2O/e-commerce platform marketing tactics (e.g., Instagram trends, WhatsApp viral campaigns, local e-commerce promotional tools, etc.).
5. Language Proficiency:Native communication skills in the local language (preferred). Proficient in business English communication.
6.Communication Skills:Strong communication skills, empathetic, and adept at organizing and collaborating with cross-cultural teams. Able to take the initiative in multi-role projects, coordinating resources to achieve objectives.
7. Data Sensitivity and Analysis Skills:Data-driven with strong analytical skills, proficient in SQL, and capable of identifying key insig…