影石Marketing Coordinator

1.负责PUBG Mobile在海外区域市场的用户增长，广告投放及创意内容制作的相关工作；  2.具备大DAU游戏或海外头部游戏的渠道推广经验，作为模块负责人进行用户增长策略制定和投放落地，对用户增长目标和推广效率负责；  3.具备素材内容及创意工作经验，通过创意制作和内容营销提升增长效率，拓展增长路径，进行营销资源整合及推广后效果提升； 4.业务数据分析及创新探索，基于数据导向，配合算法及内容优化，结合海外广告渠道特性，推动业务目标突破。  Work Location: China-Shenzhen

1. Research, plan and execute all North American year-round events. This includes expos/trade shows, sponsored sports, photography and other key vertical events, workshops and other online/offline educational opportunities. 2. Recruit, plan, and manage staffing support, including scheduling and coordination, to ensure smooth event execution. 3. Handle travel logistics for event staff, booking and managing arrangements to align with budget and timing needs. 4. Contribute to the creative design and layout of event booths, ensuring an engaging and visually appealing presence that aligns with brand objectives. 5. Manage and continue to build out Insta360’s network of nationwide event ambassadors 6. Work closely with VP of Marketing in Los Angeles and Events lead at Insta360 headquarters to confirm event goals, KPIs, and specific implementation plans each quarter. 7. Coordinate event responsibilities and roles with various internal teams (marketing, PR, sales, logistics and social media team). 8. Collaborate cross-functionally with influencer, partnerships, email, and social media teams to maximize event visibility and engagement 9. Maintain a calendar of events and implement a system that enables and anticipates long-term planning and effective event management. 10. Work with brand and enterprise partners on joint educational events for new and existing users. 11. Collaborate with influencer marketing team to host offline events for influencers around new product releases. 12. Provide post-event analysis, budget recaps and participant feedback as well as incorporate learning into future plans. 13. As we are a small team, this role will likely be required to support other department projects at times, including but not limited to – PR initiatives, product launches, influencer marketing, office management, video production and enterprise projects.

• Manage and grow Riot’s music supervision presence across APAC, overseeing execution for music strategies on League of Legends, Wild Rift, VALORANT, 2XKO, and other Riot titles. • Act as a regional lead and day-to-day music partner to Riot product and publishing teams across China, Japan, Korea, and Southeast Asia. • Lead creative development and execution of original score, licensed music, and artist collaborations that reflect regional cultural context and player identity. • Build, guide, and mentor a team of music supervision contributors (internal and external) in the region. • Collaborate cross-functionally with audio, creative, marketing, and game teams to align music with campaign goals and player experience. • Partner with Tencent and K6 teams in China to support music strategy, campaign approvals, and localization of music-forward assets. • Partner with RGM project managers, team coordinators, and Business Affairs to ensure regional music workstreams align with Riot Games Music’s operational standards for rights, budgeting, and production workflows. • Track music KPIs in APAC markets and iterate on creative and partnership strategy based on performance insights. • Cultivate and maintain a strong network of regional composers, artists, producers, and music agencies. • Represent the APAC music supervision POV in global RGM sync meetings, project reviews, and best practice sharing. • Manage a small team of early career creatives, consultants and coordinators based in the APAC region, mentoring them both in the craft of music supervision and executive development

Responsibilities: Brand Strategy Support • Lead the development of localized brand strategies by providing input and coordinating with Riot and Tencent stakeholders • Help review Tencent campaign plans and creative work, ensuring alignment with brand guidelines and Riot’s values • Assist in the documentation and communication of brand narratives and publishing plans for internal and external stakeholders Publishing Collaboration • Serve as a point of contact for Tencent’s publishing and marketing teams, offering feedback and support during campaign planning and execution • Coordinate with Riot global teams (product, creative, publishing) to communicate China-specific priorities and requests • Support the preparation of strategic updates and campaign evaluations based on Tencent and market feedback Player and Market Insights • Gather and share insights on the Chinese TFT player communities, including preferences, cultural context, and engagement trends • Collaborate with insights teams to support research initiatives and apply findings to publishing decisions • Monitor industry trends and competitor activity to help inform brand adjustments Cross-functional Coordination • Work closely with Riot China and global publishing teams to align messaging and player-facing efforts • Ensure campaign materials and communications reflect consistent tone and positioning • Support initiatives that build long-term player trust and brand familiarity in China